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Dr. McDougall's Spicy Szechuan

iMac1 THEORY
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Dr. McDougall's Spicy Szechuan Noodles
Packaging Re-Design
The challenge for this project was to take a preexisting product on the shelves at a grocery store and re-design the artwork and packaging. I chose Dr McDougall's Asian Entree- Spicy Szechuan Noodles. I decided to give it a little more flair by changing it to Dr. McDougall's Diabolically Spicy Szechuan Noodles. The box design is essentially a Chinese takeout box but it reveals flames after you open up the top flap.
Original packaging
Dr. McDougall's Whole foods package Take out box asian noodles
Dieline/new artwork
Dr. McDougall's Whole foods package Take out box asian noodles
Final mockup
Dr. McDougall's Whole foods package Take out box asian noodles
Dr. McDougall's Spicy Szechuan
Published:
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Honolulu, HI, USA

Dr. McDougall's Spicy Szechuan

The challenge for this project was to take a preexisting product on the shelves at a grocery store and re-design the artwork and packaging. I cho Read More

Published:

Creative Fields

Attribution, Non-commercial, No DerivativesAttribution, Non-commercial, No DerivativesAttribution, Non-commercial, No Derivatives